All About Symbian - News from the Symbian Ecosystem...

Nokia Q2 2009 results, generally positive in economic context

Published by Rafe Blandford, Steve Litchfield at 11:58 BST, July 16th 2009

Nokia has released their Q2 2009 results. Profits were down 66% year on year, but this was ahead of market expectations. Nokia cut its prediction for H2 2009 profitability and market share for 2009, which has driven down its share price. However the underlying results are encouraging, given the economic climate, although some concerns remain in the high end of the market. Converged devices sales (smartphone) were up at 16.9 million, compared with 15.3 million units in Q2 2008 and 13.7 million units in Q1 2009. The 5800 shipped 3.7 million units, while Eseries and Nseries shipments were 4.7 and 4.6 million respectively.

Olli-Pekka Kallasuvo, Nokia CEO, said:

"Nokia put in a solid performance in what was another tough quarter. We increased our share of the global mobile device market sequentially to an estimated 38% and grew our smartphone market share to an estimated 41%. As a result of strong operational execution, underlying operating margins improved sequentially in all segments. Competition remains intense, but demand in the overall mobile device market appears to be bottoming out. As before, we are continuing to tightly manage our operating expenses.

We are balancing short-term priorities with our longer-term growth ambitions as elements of the mobile handset, PC, internet and media industries converge to form a new industry. Consumers will increasingly expect devices and services designed as integrated solutions. To capture this opportunity we are accelerating our strategic transformation into a solutions company."
 

Ponts of interest

  • Net profits were EUR 380 million, down from EUR 1.1 billion year on year (66%).
     
  • Nokia mobile device volumes were 103.2 million units, down 15% year on year and up 11% sequentially. This is set against estimated industry volumes of of 268 million units, down 12% year on year and down 5% sequentially. Nokia's market share was estimated at 38%, up from 37% in Q1 2009 and down from 40% in Q2 2008. Nokia now expect its market share  to be flat for 2009 (previously had been estimated as up).
     
  • Services and software net sales of EUR 140 million, but this cannot be compared to earlier results because of the sale of the security appliance business.
      
  • Gross margins in devices and services was up sequentially at 34.0% (from 33.8%) and down from 36.1% year on year. The decrease year on year is mainly due to an proportional increase in the sales of lower cost / margin devices.
     
  • Converged device shipments (smartphones) were 16.9 million, of which 4.6 million were Nseries and 4.7 million were Eseries. This is the first time that Eseries has outsold Nseries devices and perhaps suggests lacklustre sales of the N79, N85 and N96, compared to earlier Nseries devices. This further suggests that Nokia has concerns to address in the high end consumer market where it is facing fierce competition from Apple, HTC and Palm. Eseries performance continues to be encouraging.

    This means that 7.6 million smartphone shipments were numbered Nokia devices, with the 5800 representing just under half of these. To a certain extent, the 5800 may have cannibalised sales of the lower end Nseries products. Overall though, these impressive sales figures underline Nokia's move to push S60 into its mid tier devices.
       
  • 3.7 million Nokia 5800's were shipped in Q2, taking total shipments to 6.8 million (sales started in December 2008). A total of 5 million Nokia E71s have now shipped since it started (shipping) in July 2008.
        
  • Nokia's estimated industry converged mobile device volumes (smartphones) was 41.0 million, compared to 37.1 million in Q2 2008 and 36 million in Q1 2009. Therefore, Nokia's share of the converged device market was estimated at 41% in Q2 2009, the same as Q2 2008, but up from 39% in Q1 2009.
        
  • Nokia's decline in market share year on year was primarily due to weaker sales in Latin America, North America and Asia Pacific, although this was offset, to some extent, by higher market share in China and EMEA. Sequentially, market share declined in North America, but increased in all other markets.
  • Nokia Mobile Device Volume by Geographic Area:

    (million units) Q2/2009 Q2/2008 YoY
    Change
    Q1/2009 QoQ
    Change
    Europe 23.3 27.1 -14.0% 22.3 4.5%
    Middle East & Africa 18.9 21.1 -10.4% 14.8 27.&%
    Greater China 18.6 17.6 5.7% 17.9 3.9%
    Asia-Pacific 30.3 36.4 -16.8% 28.2 7.4%
    North America 3.2 4.5 -28.9% 3.4 -5.9%
    Latin America 8.9 15.3 -41.8% 6.6 34.8%
    Total 103.2 122 -15.4% 93.2 10.7%
  • The average device selling price was EUR 62, down from EUR 65 in Q1 and 74 EUR year on year. Nokia says the continuing declines are due to general price pressure and a higher proportion of sales of lower priced products. The results do note that Q2 2009 benefited from the sales of new high end products compared to Q1.
     

Conference call notes

These notes are from Nokia's Q2 results conference call:

  • OPK talked about how the mobile industry is under going the biggest change in its twenty year history and as a result Nokia is accelerating the pace of change towards a solutions mode of operation. This is the change that sees the convergence of mobile, Internet and media industries.
      
    Nokia regards a vibrant partner ecosystem (open approach) as very important to this future. OPK believes that Nokia open approach, working with partners, will help create a large sustainable ecosystem, which will drive mutual success for those involved. OPK used the Symbian Foundation, which was described as a cornerstone of Nokia's strategy, as an example of this, describing how Symbian and Qt would allow developers to build innovative application that leverage Nokia's Ovi service platform and allow Nokia to differentiate its products from its competitors. Further sharing these opportunities with developers and innovators will allow Nokia to move more quickly.
      
  • Part of this move to a 'solutions mode of operation' (software and services) is an inherent commitment to build direct and continuous consumer relationships. As a result Nokia will measure the gaining and retaining of consumers as a key metric;  this will be measured as 'active users'.  Nokia aims to have 300 million active users by 2011. At the beginning of Q3 it has 46 million active users and is aiming / estimating 80 million active users by the end of the year.
      
  • Nokia shipped 500,000 Nokia N97s in June 2009. The Nokia 5800 has now generated just under EUR 1.5 billion revenue for Nokia. It was, as with Q1, Nokia's best revenue generating product.
       
  • Nokia Messaging now has 10 operator agreements (most recently America Movil), and there are ongoing discussion with many more. OPK said, 'we are just beginning to show our potential; the economics to operators are very compelling'.
      
  • Nokia will continue to address all price points and segments. It aims to become a leading provider of integrated mobile solutions, which allows the user 'to make the most of every moment'. OPK noted that it will be a competitive space and the 'winners are yet to be determined'.
     

See also

Nokia Results

Earlier results: Q1 2009, Q4 2008, Q3 2008, and Q2 2008

Categories: Links of Interest, Industry
Platforms: General, N-Gage, S60 3rd Edition, S60 5th Edition

News Discussion

Tzer2
Swings and roundabouts really, sales went down year on year but up quarter on quarter. Operating profits went down, but market share (both for phones and smartphones) went up. A mixed bag.


Quote:
the Nokia 5800 XpressMusic sold 3.7 million units in Q2 and is now up to 6.8 million this year
Wow, 5800 sales are now over 1 million per month... it must surely be the best-selling Symbian device right now. I wonder how long before it overtakes sales records for a Symbian model. What would the record be, 10 million? 20 million?
Unregistered
5800XM biggest selling mp3 player of the year? Could be, at least in europe.
Unregistered
@Tzer2
The Nokia N73 currently holds the record for the best selling smartphone of all time. The last time it's sales figures were reported, it had sold over 22 million units.

The 5800XM still has a way to go. :)
Unregistered
Has anyone read engadget's take on this? Not surprising, but how do they have the balls to do it!
adi_pie
The most interesting things for me would be the fact that the Eseries has surpassed the Nseries in terms of sales, even if not by much, as well as the fact that the 5800 has sold almost as well the iPhone.
The way Engadget covers the story isn't surprising but I don't take them seriously when it comes to economic subjects anyway.:rolleyes:
Jejoma
Using highly detailed statistical analysis these figure show that by the year 2027.69
Nokia will be the only mobile phone maker left on the planet.
Unregistered
So...

http://gizmodo.com/5315929/nokia-is-...hirds#comments

Listen, i donīt think "Nokia is doomed", but i also donīt think this results are anything like positive...

AAS kisses so much Nokiaīs a... has Engadget/Gizmodo do the opposite...
yade
Quote:
Originally Posted by Unregistered View Post
Has anyone read engadget's take on this? Not surprising, but how do they have the balls to do it!
I saw this but what do you expect from iPhone loving Americans.
Unregistered
You can't polish a turd.
Unregistered
nokia is the next motorola.. dying a slow death because innovation at Nokia is non-existent.
Unregistered
"You can't polish a turd."

That doesn't stop AAS from trying.

iPhone - one carrier for one country sold by (mostly) one vendor outselling a seriously cheaper phone available on multpile carriers from multiple vendors in multiple countries.

Nokia should be seriously working on something to combat that certain smartphone IMO.

Oh and whoever said the 5800xm being the best selling MP3 player lmao don't make me laugh
Unregistered
How did aas access the conference of Nokia? Has steve et al. got shares in Nokia?
Unregistered
If they did have shares they wouldn't be so dismissive of those plummeting profits.
The Alliterator
LOL! Love it. Great results in a recession blowing away everything outside the US.

Nokia continues to confound the Nokia knockers and the Nokia knockers still find a way to twist it down. I think they doth protest too much.

If you don't like it don't buy it, and don't worry about it.
slitchfield
Profits are irrelevant. Well, not really, but they are in my eyes. Nokia have spent eye watering amounts of money on various things in the last few years, e.g. Navteq, so I won't shed a tear if Nokia say they're short of money. 8-) What matters to ME is how many devices they've shipped and of what types - in the long term, success is, as OPK said, about active users - and Nokia have far more than all its competitors here. I'm just heartened that S60 smartphone sales continue to rise, that Nokia's smartphone market share is rising, and so on.
Ammar_Dento
My humble notes

1. I guess Nseries sales are not effected by HTC,Palm,WM because they are Eseries competetors and this give Eseries kedos for there high sales (especially E71 and its brothers).

2. Low sales of Nseries isnt only because Apple (i can exclude NAM here),but why you forget Samsung?..and the upcomming Satio may change many things too...and i think Nokia themselves are trying to kill there own Nseries brand by pushing devices into public with beta firmwares,no video accelerator for Ngage & video,no Xenon flash and so on.
Unregistered
Quote:
Originally Posted by Ammar_Dento View Post
no Xenon flash and so on.
Yes because all N-series competitors have xenon flashes.

Oh, wait.....
quagmire
I find it interesting that the e-series outsold the n-series. Perhaps people are going to the e-series for the build quality?

@Rafe

Next time you speak with nokia people, could you ask them the future of e and n series? it seems as though the two are converging on many parts, like n-gage, messaging, and with the upcomming e72, the cameras as well. How do they plan on keeping both lines distinct from one another?

I would imagine that given the cost to develop a handset and maintain it with version upgrades, etc...that nokia would look to trim the product portfolio a bit? at least that would make sense, especially with the rehashes like n95/96/85/86. instead of an n79 and n82, just have one T9 candybar n-series, etc.....

thoughts?
JohnnyN
Where else can you read comments where one person is predicting the end of Nokia and another is saying that this is great news?

"nokia is the next motorola.. dying a slow death because innovation at Nokia is non-existent"

Seriously? I think people use this (very poor) argument only because the N95 was so innovative at the time and Nokia have not managed to "wow" people since it's release in the same way. Expectation and it's own hype have sullied it's name.

Samsung will have to do a lot more to eclipse Nokia than just release a rash of touchscreen devices with good cameras.
JohnnyN
Quagmire, I think Nokia have managed to chip away a large chunk of Blackberry sales with devices like the E71. Businesses have been embracing the E series, a lot like they did the 6 series.
Unregistered
Navteq was expensive, but if in 3-5 years time there are a billion Nokia devices running Ovi Maps 5 with a whole host of other location based services no-one has even thought of it will look like a very good buy.
Nokia knows they are playing catchup but don't underestimate their ability to innovate and re-shape the market.
tym79m
"This could be the perfect time to buy Nokia" -- Motley Fool

http://www.fool.com/investing/value/...get-nokia.aspx
Unregistered
Nokia are losing ground in the top class mobile,as they have not shown an improvement since the n95 but declining,n85 ,n96 an now n86 an n97 have all been mobiles that do meet the true value,why have nokia decide not to join the best camera mobiles nowdays seems really odd ,samsung an the others are showing nokia up an nokia do not seem to be bothered about losing customers,hope we see something more promising from nokia in the 4th quarter of this year or there sales will get worse as people will start buying other makes of mobiles
garbleart
Unregistered
I don't think this is quite as rosy as it's painted here (nor is it the end of Nokia). The economic downturn is not exactly new news. For Nokia to be "cut[ting] its prediction for H2 2009 profitability and market share for 2009" hints at something going not well, especially when several other surveys of market confidence suggest that some elements of the economy are beginning a slow recovery.

I say this with the utmost respect for AAS and all the effort put in, but I do sometimes wonder if the site can stray into being more about what you hope Nokia will do, rather than what they actually do. I remember getting my Nokia 6630 a long time ago (2005) - quite a step up from the 3210 I had at that point. Some aspects of the interface were clunky, but hey - it was quite impressive, so I stuck with it. An N70 and an N95 later and I'm not seeing the improvement, and I'm frankly a bit shocked that N97 reviews are finding much of the same general things (slow interface, week processor, delays when switching between functions) to criticise about the phone as I did four years ago on the 6630. I don't think we'd tolerate that from any other company.

As my N95 gets increasingly sorry looking, and it's battery life seems to become more laughable despite a change in battery I look at what to get next. Assuming the closed nature of the iPhone doesn't appeal, I can pick the N97 or the HTC Hero. One looks incredibly more tempting than the other to me. I wonder how many others across the world are thinking this?

Of course Nokia make their money not just on smartphones, but on the whole market. But if Nokia's name doesn't have the cachet that comes from the leading devices, why will consumers seek out the mid-range phones?

Full thread: 30 Comments / Post New Comment

Copyright Notes || Contact Us || Privacy Policy (Ellie)