ovi.com is.... now Nokia Maps. Temporarily.

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Nokia's old ovi.com is undergoing a butterfly-like transformation, it seems. ovi.com, as of right now, simply redirects to maps.nokia.com. The Ovi blog explains it all (quote below), but don't panic if you use a particular Ovi service, the old landing pages are still there on the server (e.g. Contacts, Music, Mail), so just bookmark these instead, if you haven't already.

From the Ovi blog piece:

Back in summer, we told you that we are going to change our service branding to Nokia. The main reason for this change is so we can leverage the high-value of the Nokia master brand to better support future plans to deliver disruptive and compelling mobile experiences globally. As a result, we now have the refreshedNokia Maps with more coverage, beautiful user interface, great features like detailed place pages of millions of interesting locations across the worldLive Traffic Flow, and more. Nokia Store has also undergone the rebranding and is more user-friendly and faster, and we continue to work on changing the brand from Ovi to Nokia on various channels, including this blog

Here's what new visitors to the top URL will see right now: