You'll have heard of Mippin, the RSS-based web portal for your feeds and interests, we've featured it before. The same developers have just announced Mippin Maker, a "free service that creates a perfectly rendered mobile
edition of the publisher’s web site and allows them to generate
revenue". So you use Mippin's mobile rendering system for your RSS-compatible mobile site and you share the ad revenue. The link and full press release are below, if you're interested in following this up.