The phone icon that shows you which phone was used makes it look like a huge ad campaign.
That's because it kind of is. Is the website URL nokiavine.com? No, it's nseries.com/vine, and embedded into their Nseries marketing portal, which means all the navigation around the application is about selling devices, not letting you dive deeper into the viNe data or export it or embed it or really do anything else.
And no, it doesn't use Skyhook. I wasted about 20 minutes total waiting for a lock indoors/at windows in NYC today and never got one.