Rafe
17-10-2002, 11:14 AM
According to this article (http://www.eweek.com/article2/0,3959,637396,00.asp) on EWeek Symbian are concentrating on the OS rather than the UI. Aside from this having been known before (the Series 60 is a Nokia UI and the UIQ has become a SE thing) it does make the decision clearer. The article also mention 4 new UI's will be arriving soon mainly in the Asian market. Read the full story for analysis.
What does this mean?
Well it means more work for developers - they'll have to spend more time working on the different UI's but good program design will solve almost all of those problems (for ER5 users amongst you it is like designing a program to work on the Revo and the Psion 7). A common underlieing OS will make thing much easier. It should be noted that the OS differences are far smaller than between say Pocket PC Phone and Ms Smartphone. Symbian will defientely have an advantage here.
More UI's will allow greater manufacturer differentiation which although a pain in the neck in a way is probably a good thing. Why? One of the strategic weakness of Symbian has been the danger that manufactuers phones will all look the same and there's nothing to choose between them. The handset producers loose a lot of their power (becoming like the desktop PC producers) while the OS and UI holder gets the stranglehold. Incidentally this explains the Nokia move into Software in the form of Series 60. That will be far less of an issue now and will be good for Symbian in the long run.
The fact that Symbian is not going to be a UI producer may affect its revenue (it'll be getting less for just an OS as opposed to an OS plus UI), but in terms of the reduced devlopment work this may well even out. And if manufacturers can do their own thing on the UI front then it may encourage them to go for more Symbian OS based phones. A double edged sword here perhaps?!
The four new UIs for the Asian markets is interesting. Not only does this tell us that there are several Symbian Asian phones on the way, it suggest a proliferation of devices and manufactuers. Mainly Asian suggests we may well see another UI in Europe (perhaps a large UIQ or small Series 60?). The Asian market is going to be important for Symbian becomes it will represent the large market of the next 10 years. If Symbian were to crack the China market that alone would probably be enough to make the company profitable (we're talking potentially a billion users here after all...).
So this news hides important underlieing strategic implications and gives us a glimpse of future devices. Perhaps announced Symbian devices will make it to double figures by year end (instead of 20+ we suspect are being developed, but not announced....).
What does this mean?
Well it means more work for developers - they'll have to spend more time working on the different UI's but good program design will solve almost all of those problems (for ER5 users amongst you it is like designing a program to work on the Revo and the Psion 7). A common underlieing OS will make thing much easier. It should be noted that the OS differences are far smaller than between say Pocket PC Phone and Ms Smartphone. Symbian will defientely have an advantage here.
More UI's will allow greater manufacturer differentiation which although a pain in the neck in a way is probably a good thing. Why? One of the strategic weakness of Symbian has been the danger that manufactuers phones will all look the same and there's nothing to choose between them. The handset producers loose a lot of their power (becoming like the desktop PC producers) while the OS and UI holder gets the stranglehold. Incidentally this explains the Nokia move into Software in the form of Series 60. That will be far less of an issue now and will be good for Symbian in the long run.
The fact that Symbian is not going to be a UI producer may affect its revenue (it'll be getting less for just an OS as opposed to an OS plus UI), but in terms of the reduced devlopment work this may well even out. And if manufacturers can do their own thing on the UI front then it may encourage them to go for more Symbian OS based phones. A double edged sword here perhaps?!
The four new UIs for the Asian markets is interesting. Not only does this tell us that there are several Symbian Asian phones on the way, it suggest a proliferation of devices and manufactuers. Mainly Asian suggests we may well see another UI in Europe (perhaps a large UIQ or small Series 60?). The Asian market is going to be important for Symbian becomes it will represent the large market of the next 10 years. If Symbian were to crack the China market that alone would probably be enough to make the company profitable (we're talking potentially a billion users here after all...).
So this news hides important underlieing strategic implications and gives us a glimpse of future devices. Perhaps announced Symbian devices will make it to double figures by year end (instead of 20+ we suspect are being developed, but not announced....).