View Full Version : One Million N-Gages

01-09-2004, 02:01 PM
Todays big announcement... Nokia have shipped one million N-Gage Units (that's both the N-Gage and the N-Gage QD). Of those units, there's been a 10% take up of the N-Gage Arena, the online multiplayer service, with 100,000 registered users. Now for some perspective. It's taken Nokia 11 months to rack up that magic million. In the first six months of Nintendo launching the GBA SP, they sold over two million units - which out-performs the N-Gage sales by a ratio of 4 to 1. Still, from a standing start, and from a company that's never launched a gaming device before, it's an impressive number.

01-09-2004, 02:02 PM
Nokia ships one million N-Gage game decks.

1 September 2004 - Nokia today announced that it has shipped its one millionth game deck globally since the sales of the N-Gage platform started eleven months ago. The sale of one million N-Gage and N-Gage QD game decks marks a significant milestone in the world of portable gaming, placing the N-Gage platform at the forefront of the mobile gaming world. Combining a pocketable gaming platform with powerful smartphone features, the N-Gage gives gamers a chance to experience mobile multiplayer gaming in a revolutionary way.

"We're proud to have reached the one million milestone. Thanks to the enthusiastic consumer response to the N-Gage QD and our latest titles, we're confident that our success in leading the mobile gaming world will continue," said Ilkka Raiskinen, Nokia's Senior Vice President of Games. "We're also proud to have signed up over 100,000 N-Gage Arena members, which shows that gamers are inspired to connect and compete with other mobile gamers from around the world."

The N-Gage Arena is the worldwide mobile gamer community where members can communicate with each other, compete against gamers across the globe, and enjoy exclusive content, events and activities. Members can connect to the N-Gage Arena via their game deck, Arena-enabled game or the Internet.

"The N-Gage Arena offers us an opportunity to create innovative new gameplay features for EA franchises like The Sims or Tiger Woods PGA Tour," said Nancy Smith, Executive Vice President, General Manager, North America Publishing at Electronic Arts. "In reaching the one million milestone, we see that the N-Gage is establishing itself as a serious player in the portable gaming business."

With a growing portfolio of exciting games, the N-Gage offers consumers the possibility to play exclusive N-Gage only games as well as some of their favorite brands from publishers like Activision, Electronic Arts, Gameloft and THQ. The 2004 holiday season will see the N-Gage portfolio expand even further, with eagerly anticipated games such as Pathway to Glory, Pocket Kingdom: Own the World, FIFA 2005 and others.

02-09-2004, 09:13 PM
Of course (as Rafe has pointed out on the phone) it took Apple 17 months to sell one million iPods, so that's another comparison to think about.

03-09-2004, 06:50 PM
Of course (as Rafe has pointed out on the phone) it took Apple 17 months to sell one million iPods, so that's another comparison to think about.

True, but we're not talking about mobile media players here. The phone market (and also the handheld gaming market) are a different beast entirely. At least in North America, I haven't seen any advertising touting the N-Gage QD at all. I've seen it in kiosks in cellphone stores. It was actually in my local GSM carrier's ad on TV trying to advertise gaming phones, but oddly enough they just showed it running some J2ME crap, and they didn't actually mention its name or any pricing.

If Nokia wants to try and move some units out here, they'll have to try harder. Perhaps they will make more of a push around October/November for the Christmas rush once more games are available...